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Direct from Belgium - The World's Best Cross Bicycles at RIDE!

When Ride Boutique decided to offer a new cross bike, we went to the motherland of all cross - Belgium.

Do your research. You will find out that Ridley from Belgium makes the World's Premiere cross bikes. Their road bikes are amazing too (pretty darn fast under Cadel and Robbie). Ride Boutique is proud to offer Ridley! These bikes are very well built, beautifully finished and surprisingly affordable.

An all carbon cross bike is starts at around 2500 bucks!

Titus Demo at RIDE Boutique July 16th - Right in our parking lot!!!

"I don't know how to put this but I'm kind of a big deal" Ron Burgundy

Ride Boutique is happy to welcome Niner to our lineup. Niner is a three year old company that ONLY makes 29er mountain bikes. Niner makes stellar bikes out of Aluminum, Scandium and Steel. Single Speed, Geared and Full Suspension - Niner is one of the hottest bikes out there! The bike below (Jet 9) is a 3.5" travel full suspension 29er that just kills it in Michigan and beyond.

Ride a Niner and I think you will agree that they are kind of a big deal!

Ride Boutique has a full demo fleet of Niner, Titus, Seven and Maverick Mountain Bikes. Come in and find out how we can help you build the perfect bike for YOU.

Endura Clothing - Direct From Scotland to Ann Arbor, Michigan

Ride Boutique is proud to introduce Endura Clothing to Michigan. Mountain Baggies to Road Lycra, Endura has killer products at very reasonable prices. Gloves and rainwear too! Come in and check out our selection of this great clothing.

It's All About YOU!!!

Ride Boutique was designed from ground up to fit, design, build and deliver bikes made to the individual. We offer more choices of individualized bicycles than any other dealer in Michigan from the World’s finest builders like – Serotta, Seven Cycles, Titus, Waterford, Guru, Gunnar and Parlee Cycles. While these brands may not be as commonplace as the usual 4 or 5 big brands that you are used to seeing in a normal bike store, make no mistake – these are the companies leading the way in bicycle technology.

 Ride Boutique, from the start has invested in the finest fitting tools for YOU. Our fitting studios employ video analysis, size cycles, computrainers, adjustable cranks and stems, more handlebar shapes and sizes than most stores carry, shift levers from Campy, SRAM and Shimano, an incredible seat library. Our interview area is comfortable and inviting with plush leather furniture. Need a cool drink while you’re working on the Size Cycle – we’ve got you covered. Our process is all about YOU and your needs for your ultimate bicycling experience. We already know all about the benefits of a great fit on an individualized bicycle. Now it’s your turn to find out why a bicycle from Ride Boutique is so cool…

 

You asked for it...

RIDE Boutique is now fitting you for your dream bike from SEROTTA. Serotta offers a bikes made out of Titanium, Carbon and Steel. Road, Tri, Mountain or Cross - Serotta is a great choice. Read more...

TITUS Bicycles at RIDE Boutique

Ride Boutique is pleased to announce that after a long and hard search, TITUS made our cut to be offered to our customers. We started our search last year for an upper-end mountain bike that performed to our standards and could sit alongside Maverick and Seven in our stores. WE FOUND A WINNER! TITUS. Demo bikes are being built up daily. Read more...

Custom Bicycle Season is HERE at RIDE...

Now is the best time to schedule that fitting you have been thinking about. We can fit you and get your custom bicycle being built so it's all ready for spring. Most custom manufactures take from 4 to 12 weeks for delivery, so now is the time to act.

Let that special person know that what you really want is a gift certificate for a fitting at RIDE Boutique. Our by-appointment, private fittings are a great gift for a cycling enthusiast. We can get you into the most comfortable and efficient position that will let you RIDE strong for years to come.


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Retail Highlights 

 

Ride Boutique stocks the finest road clothing from Assos of Switzerland. 

Loads of new Louis Garneau Helmets and clothing new at Ride Boutique

Ann Arbor area's premiere SIDI store. More sizes in stock than any other store in the area.

The areas full line dealer of top quality TYR Multisport clothing and goggles. 

Blue Seventy and Profile Aquaman wetsuits in stock 

Your source for Campy equipped road bikes and parts.

New Bike: FREE Consultation

Are you interested in a bike and have questions about working with RIDE, but are not ready to place an order? Feel free to schedule an appointment to come by and talk about a potential new bike. This service is free of charge and includes discussion on items such as:

  • Brand selection
  • Model selection
  • Component selection
  • Goals and intentions for a new bicycle
  • Timeline

Please note that bicycle positioning and fitting are not covered during the discovery process. If you are interested in receiving our recommendation for an ideal fit prior to purchasing a bike, please see the Bicycle Fitting Service chart below.

Invest In Yourself

So, you are ready to invest in the most important piece of equipment there is - YOU!

Our one-on-one, by appointment fittings are the best way to optimize your comfort and performance on your bicycle. The investment is as follows:

Fitting and positioning on our equipment or your current bicycle

$200.00 >>Read more about this service

Performance Aero Fit and positioning

$250.00 >>Read more about this service