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RIDE Bicycle Performance Center (924 N. Main St., Ann Arbor, Michigan) is a new model of bicycle store/training center that is dedicated to fitting bikes to athletes. RIDE BPC keeps regular retail hours and services walk-in clientele. RIDE BPC has a great selection of premium clothing, accessories and nutrition. RIDE BPC's specialty is one-on-one, by appointment bicycle sales, fittings and training. The staff at RIDE BPC values your time and a bicycle consultation in our relaxed, professional atmosphere is our commitment to a rich level of service not available in the typical bike shop.

Clients of all abilities and goals are welcome at RIDE BPC and a strong emphasis is placed on uncovering client needs and goals, rather than quizzing client’s knowledge, skill set, and accolades; one does not need to “earn” the right to be a part of the RIDE Bicycle Performance Center culture.

You can schedule your FREE appointment to discuss your new bicycle purchase by clicking here. Enjoy :)

Clear and simple vision of a high quality, professional bicycle retail store

Hello,

Ride Boutique is my concept of what a professional bicycle retail store can be. All is based around attention to detail and killer customer service. Customer service to me goes way beyond being nice, having a well kept store etc. My vision of customer service revolves around expert bicycle fitting, rock star product knowledge and providing my customers with the ultimate selection of high quality merchandise in a one-of-a-kind environment. I love everything about the bicycle and bicycle culture and love to talk about anything bicycle, but what really drives me is being known as one of the best professional bicycle retailers in the country. Even though Ride Boutique is just getting started on the journey to my goal, the GOAL IS THE FOCUS. Simple ingredients will make my recipe a success - honesty, integrity and a never ending quest to be the best. Not the lip service type best, but the proven best to my satisfied customers. I invite you to come and check out Ride Boutique.

Chad Johnston

Ride faster with less effort and more comfort - We can show you how

When you purchase a bicycle at Ride Boutique, we guarantee that it will fit you right. We offer services ranging from a quick sizing (more complete than 99% of all stores full fitting sessions) to a by appointment complete fit session. A professional fitter at Ride will measure your flexibility, and evaluate your range of motion. Once we have the right information, we fit the bicycle to you. Our process is very complete and thorough. We also use the V1 sports analysis software for recording and adjusting your riding position and a Computrainer for spin scan analysis. With our professional and complete system of bicycle fitting, there is no better place to help you make your dream bike than Ride Boutique. You will find an extensive list of fit options at Ride.

If you need help trying to dial in your fit on your current bicycle, we can help. Call 734-622-0544 and schedule your private, interruption free fitting session.

Link to our Fitting Page

100% Satisfaction Guarantee

Here's the deal... You can TRUST Ride Boutique!
If you are not satisfied with something you buy from Ride Boutique - bring it back in new, unused condition within 2 weeks from purchase with all of the tags, boxes, bags etc. (if your item smells like a smoky bar, your cat slept on it and it now looks like an angora sweater, you dropped it in the mud or anything funky like that - logically the return policy may have to be modified) and we will make it right with another product or money back. Some items are exempt from our kick ass return policy, like blowouts, end of year sales etc. We will always let you know BEFORE you make your purchase. We want you to feel like you got the perfect product - that is what we help you do!

Come in and find out how Ride Boutique can help you keep your RIDE in tip top shape.


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New Bike: FREE Consultation

Are you interested in a bike and have questions about working with RIDE, but are not ready to place an order? Feel free to schedule an appointment to come by and talk about a potential new bike. This service is free of charge and includes discussion on items such as:

  • Brand selection
  • Model selection
  • Component selection
  • Goals and intentions for a new bicycle
  • Timeline

Please note that bicycle positioning and fitting are not covered during the discovery process. If you are interested in receiving our recommendation for an ideal fit prior to purchasing a bike, please see the Bicycle Fitting Service chart below.

Invest In Yourself

So, you are ready to invest in the most important piece of equipment there is - YOU!

Our one-on-one, by appointment fittings are the best way to optimize your comfort and performance on your bicycle. The investment is as follows:

Fitting and positioning on our equipment or your current bicycle

$200.00

Performance Aero Fit and positioning

$250.00

PARK
Pedros
Finish Line
Jagwire
Shimano
Campagnolo
SRAM
FOX
Rock Shox
DT Swiss
Fulcrum
Chris King
Phil Wood
Mavic